Category Archives: Social Media & Freelancing

Introducing my new website…

August 23, 2017

Social Media & Freelancing

Holding iPad with hanging leaves | charlieswft.com

Hello lovely readers, I would like to introduce you to my newly launched website charlieswift.com: digital marketing & social media for creative businesses.

I’ve been working self-employed/freelance for almost a year now and felt the time was right to have a separate site for my services and offering. I specialise in providing social media, content creation and online marketing for small independent businesses, creatives and bloggers.

On the site, you’ll find full details of the services and packages I offer. I can also put together a bespoke offering that is tailored to your requirements and budget. If you happen to be looking for help or advice with marketing your business or project online then check out my site and get in touch if you’d like to chat about working together. Or if you know anyone who might be interested in my services it would be awesome if you sent them my way!

Screen shot of charlieswft.com

For now, I just wanted to share the link with you guys and continue with the task of putting myself out there. However, there’s a lot more I’d like to share in upcoming blog posts about the whys and hows of creating my own website. The practical stuff, such as how I created the site and got ready for launch and why I want to keep it separate from my blog. And also the deeper stuff like how I’ve been feeling stuck and creating a new site has helped me find focus in my business.

In time I plan to include a blog on the site featuring tips and advice for marketing small business online. If there’s a particular element of social media or digital marketing you’d be interested in learning about as a small business owner, a creative or a blogger then do let me know and I’ll be sure to feature it in my content planning. Also, keep your eye on my social media for a launch giveaway I’ll be running soon.

If you would like to get in touch about working together I’d absolutely love to hear from you. Drop me a line at charlie@onceaglimpse.com and we can arrange a little virtual chat over a cuppa.

The Rhythm Of My Working Day

April 29, 2017

Social Media & Freelancing

My-working-week-JORD-Watches-2“The value of a watch is not in being able to tell how much time has passed, but in being aware of the need to make that time count.”

I’ve written this post in collaboration with JORD wooden watches, this quote from their website sums up something I’ve been thinking about a lot lately. Now I work for myself and my time is entirely my own to schedule and manage how I see fit, I find I’m acutely aware of the need to make my days productive and make the time spent working count.

Something that has become apparent in the half a year that I’ve been freelancing and working from home is how much the routines and rhythm of my day can impact on the way I work and my productivity. I don’t necessarily work on set tasks on particular days and my workload can vary from week to week so I like to think more about the way my days flow. Each day may look slightly different but if they follow the same rhythm it can keep me on track. There are a few habits and rituals I practice to help me out…

My-working-day-JORD-Watch-blossom

Time to focus

The early hours are all about getting in the right headspace to set me up right for the day.

Meditation helps me clear my mind and focus on one thing at a time and has become an important part of setting the rhythm for my day. I sit down to meditate as soon as I’ve got dressed, usually for 15-20 minutes in the morning before switching my computer on for the day. Sometimes I’ll take 5 minutes later in the day to do a min-meditation, this can be really useful to help switch from one project to another.

Although I love working from home I did use to enjoy that time spent walking to the office in the morning. So a few days a week I will make sure I get out of the house for a run at the local park or even just a short walk around the block.

My-working-week-JORD-Watches

Time to work

When it comes to getting down to work I’ll usually find myself sat at the dining table, or at the desk in our spare room.

Working from home by myself all day I’ve been so much more aware of any shifts in my focus and attention. Of course, there are no traditional distractions such as colleagues chatting or the office phone ringing but there’s still factors that will throw off my concentration. The very nature of working in social media means that constant notifications from multiple client accounts are inevitable, emails ping in, the housework can be hard to ignore and the postman even more so.

However, I’ve discovered that if I’ve got a long to-do list, I really benefit from adopting the Pomodoro method of time-management. It works by working in bursts of 25 minutes to focus only on one task and then taking a 5 minutes break. I really recommend it for people whose brains, like mine, try to think about a hundred things at once!

I always try to have a break away from my screen at lunch time. I love that being at home means I can always prepare a simple but nourishing lunch (often involving eggs). As the weather gets nicer I’ll take my plate outside and enjoy the sunshine at the garden as I eat. To accompany my break I will put on one of my favourite podcasts. I’ll usually turn to an inspirational creative show, such as Being Boss or Make It Happen, to spur me on with motivation for the afternoon.

As I said not every day is the same, sometime a have a busy day of meetings, a lot of writing to do or a day being more creative. The good thing about establishing a rhythm over a set routine is that it allows the flexibility to chance-up what I’m doing but stay on track.

Time to unwind

I suppose for some, the beauty of setting your schedule means being able to work outside of the traditional 9-5 office hours. I can see this being great if you’re a night owl or have children to consider, but for the most part working a standard day makes the most sense for me and means that once my husband gets home we have the evening to chill out together.

It’s funny, as I always thought I would be someone who preferred a less structured schedule but I definitely need a rhythm in place to keep my from feeling overwhelmed and to get the work done.

My-working-day-JORD-Watch-blossom

Keeping Time

I’ve written this post in collaboration with JORD wooden watches. I haven’t had a watch for years but the moment my Frankie 35 sandalwood watch arrived from JORD I fell for it completely and it’s barely left my wrist since. It’s a simple pleasure but it’s so nice to be able to keep track of time during the day without looking at my phone!

If you’d like to fall for a JORD Wooden Watch yourself you can enter to win a $100 voucher here. Open until May 14th.


Luxury Wooden Watch

On Blogging

March 6, 2017

Social Media & Freelancing

Once, A Glimpse blog, On Blogging

So, it’s been a good couple of months since I posted here. The hiatus wasn’t exactly planned, but it also wasn’t entirely unintentional either. Although I’ve been blogging in one form or another for the best part of a decade, I’ve never exactly been great when it comes to consistency. During the final few months of last year I found that having my focus on other things just didn’t allow the time, or creative headspace, to put into writing blog posts and I found myself thinking a lot about how I wanted proceed with blogging – if at all.

In October 2016 I signed up for Me & Orla’s Instagram E course and really threw myself into improving, developing and growing my Instagram channel. I found taking the course so inspiring and the work I’ve been putting in there has definitely been paying off. Along with improving my photography and growing my following and engagement, I have also made some lovely new friendships with fellow Instagrammers (a few of whom I’m hoping will be reading 🙋🏻). The thing is as I’ve been getting so much fulfilment out of Instagram I found myself wondering if there’s much point in keeping up blogging.

I now plan and create for Instagram the way I used to for my blog. It used to be if I was going to and event, out for a walk or even baking a cake, my DSLR would be right with me to document and the occasion would (eventually) find its way onto my blog. Although I never grew a particularly large readership, that little old blog helped me show off some skills in a couple of different job interviews and really was my way into a career in social media.

Despite launching with big ideas I haven’t given this space here at Once, A Glimpse anywhere near as much dedication as I did my old site. But yet here I am…

Once, A Glimpse blog, On Blogging

To be fair, when I launched this blog last spring I was on the cusp of a year that would prove to be full-on; I turned 30, bought a house and moved, we had a major family bereavement, I got made redundant and began working for myself. Despite not finding the time or general wherewithal to publish posts I never stopped writing, albeit in a sporadic kind of way. I have been writing content for clients along the way and contributed a few bits to local sites. Intermittently I got into the practice of doing morning pages, I’d scribble down ideas, kept gratitude journals on-and off and fill note books pages with half-formed blogs posts in-amongst to-do lists.

I think ultimately it’s that desire to keep writing that makes me know I’m not done with blogging. But I want to give more of myself to this space, not just hop on to re-hash Instagram content or post a quick playlist, not just keep up with the bare minimum so I can use it on my CV!

I toyed with the idea of trying something a bit different with the blog, to rekindle my inspiration… choosing a particular theme, or something like that. But, ultimately I realised I would be creating more of a rod for my own back. So, I decided instead to just chill about it… and lo and behold there’s three posts scheduled for this month already!

There’s a few things I know I would like to work towards on the blog – like including posts related to social media and other elements of my freelance work, sharing some of the changes I’ve been making over the last year and generally just go deeper with my blog writing…but no grand plans or promises to stick to a posting schedule. I’ll be here, more wholeheartedly and hopefully more often, and when I’m not – you know where to find me.

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